Another one of my most treasured authors is Elin Hilderbrand. Living on the island of Nantucket, Elin is very well-known across the romance and commercialized fiction sphere. To ensure that Elin would continue her own brand’s marketing, I decided to create an event for her to promote new books and herself.

I designed champagne bottles with tags specially created for this event at a restaurant on the Nantucket Wharf. In addition to the bottles, I created signs for her guests to hang on their White Elephant hotel rooms, place cards to showcase at the event that night, and a small menu for guests to look at once they entered the venue.

I designed this entire project using the Adobe platform, specifically Adobe InDesign and Adobe Illustrator. I was both the Lead Designer and Lead Researcher for Elin Hilderbrand’s redesign and branding launch event.