As a writer myself, I have the utmost respect for Emily Henry who has been one of the top authors for the past two years. Her trio of New York Times bestsellers is a perfect example of commercialized fiction with a romantic twist. From a design perspective, I created Emily Henry as her own brand, designing a colorful and playful logo.

As an author who needs to brand herself to continue rising in the bestseller ranks, I designed stickers and business cards with her new logo. In addition, I redesigned her personal Instagram page, creating a cohesive idea for her upcoming new book launch in June of 2023.

I designed this entire project using the Adobe platform, specifically Adobe InDesign and Adobe Illustrator. I was both the Lead Designer and Lead Researcher for Emily Henry’s brand.